ServicesLocal Citations
Consistency is a ranking signal.Most businesses fail at it.
Google cross-references your business name, address, and phone number across 50+ directories. Even one inconsistency can tank your local rankings. We fix that.
- Manual cleanup
- DMV-focused
- Real audit reports
- YelpSynced
- BBBSynced
- Yellow PagesMismatch
- FoursquareSynced
- Bing PlacesMismatch
- Apple MapsSynced
- NextdoorMissing
Phone
- Yelp(301) 555-0142
- BBB301.555.0142
- Yellow Pages3015550142
Address
- Apple Maps1245 Wisconsin Ave
- Bing Places1245 Wisconsin Avenue NW
- Houzz1245 Wisconsin Ave. NW
Name
- NextdoorLocal Service Co.
- CitysearchLocal Service Company LLC
- MantaLocalServiceCo
Citations synced
After cleanup · illustrative
The citation network
Every directory that affects your rank.
Here's what we do across every directory that feeds local search. Press the button to watch mismatches resolve, one by one.
Inconsistencies remaining
NAP audit example
What an audit actually looks like.
Name, address, phone — same business, six different directories, four mismatches that cost you ranking signal. Every cell that diverges from canonical NAP is flagged red.
Canonical NAP
Local Service Co.(301) 555-01421245 Wisconsin Ave NW, Bethesda, MD 20814
| Directory | Name | Phone | Address | Status |
|---|---|---|---|---|
| Google Business Profile | Local Service Co. | (301) 555-0142 | 1245 Wisconsin Ave NW, Bethesda, MD 20814 | OK |
| Yelp | Local Service Co. | (301) 555-0142 | 1245 Wisconsin Ave NW, Bethesda, MD 20814 | OK |
| BBB | Local Service Co. | 301.555.0142 | 1245 Wisconsin Ave NW, Bethesda, MD 20814 | 1 |
| Yellow Pages | Local Service Co. LLC | 3015550142 | 1245 Wisconsin Avenue NW, Bethesda, MD | 3 |
| Bing Places | Local Service Co. | (301) 555-0142 | 1245 Wisconsin Ave., Bethesda, MD 20814 | 1 |
| Apple Maps | Local Service Co. | +1 301-555-0142 | 1245 Wisconsin Ave NW, Bethesda, MD 20814 | 1 |
What’s included
The least sexy work that quietly wins rankings.
Citations are mentions of your business name, address, and phone number across the web — directories like Yelp, BBB, Yellow Pages, industry-specific sites, and data aggregators. Google cross-references your NAP across 50+ sources to validate your business. Any inconsistency — a different phone, an old address, a name variation — tells Google your business data is unreliable. Unreliable businesses don't rank.
We audit every existing citation, fix or remove inconsistencies, build out the missing high-authority directories, and re-audit quarterly to catch new issues. It's tedious work that most agencies skip. We don't skip it — because it's one of the highest-leverage ranking signals you can fix in 30 days.
- Full citation audit across 50+ data aggregators
- NAP consistency cleanup (every variation found and corrected)
- Duplicate listing removal
- Submission to all major directories
- Industry-specific directory placement
- Data aggregator submissions (Foursquare, Data Axle, Neustar/Localeze)
- Quarterly re-audits to catch new inconsistencies
- Citation tracker dashboard
Our process for Citations
Our 4-step process for citations.
- 01
Audit
A full inventory of every citation — accurate, inconsistent, duplicated, or missing. You'll get a tracker showing exactly what we found and what needs work.
- 02
Clean
Fix every inconsistency. Remove every duplicate. Standardize your NAP across the directories that already have a listing for your business.
- 03
Build
Add missing citations on the primary aggregators and the industry-specific directories that move the needle for your category.
- 04
Monitor
Quarterly re-audits to catch new inconsistencies before they hurt your rankings. New address? New phone? We update everything for you.
Why this matters
Why bad citations quietly kill rankings.
Inconsistent NAP confuses Google.
Even one variation — a different phone number, an old address, a name without 'LLC' — sends conflicting signals to Google's algorithm. Confused businesses don't rank in the Map Pack.
Duplicate listings cannibalize your rankings.
If your business has 3 versions of itself on Google Maps or Yelp, the reviews, signals, and ranking authority get split across all 3. Each duplicate competes with the others — none of them wins.
Your competitors are on directories you aren't.
Every industry has 5–10 directories that consistently rank for commercial keywords. If your competitor is listed and you aren't, that's a click you'll never get. We close those gaps.
FAQ
Common questions about citations.
Ready to be found?
Free GBP audit. 48-hour turnaround. Yours to keep whether we work together or not.
Now accepting a small roster of new clients.